Women We Admire is pleased to announce The Top 50 Women Leaders in Wellness and Fitness for 2023. Due to the growing importance placed on individual health and well-being, the fitness and wellness business is flourishing. Today's consumers are increasingly willing to invest in products and services that enhance their health, fitness, nutrition, appearance, sleep quality, and mindfulness. Notably, fitness centers, studios, clubs, and gyms also constitute a substantial portion of this trillion-dollar industry, which is poised for significant expansion. Looking ahead, the global health and wellness market is projected to reach $12.9 trillion by 2031, marking a substantial increase from its 2021 value of $4.7 trillion.

Moreover, women have increasingly ascended to leadership roles within the wellness and fitness realm. Whether they hold V-level or C-level positions, these pioneering female leaders are instrumental in transforming the industry by introducing novel viewpoints, championing inclusivity, embracing innovation, and advocating for a more all-encompassing and holistic approach to health and well-being. Their efforts are not only fostering diversity and dynamism within the sector but also enhancing its capacity to adapt to the evolving requirements of its clientele.

Among the notable individuals featured on this year's roster, Kristen Wheeler stands out as the Vice President of Operations at Gold's Gym, a global powerhouse with an impressive presence spanning more than 700 locations, catering to the daily fitness needs of three million individuals across six continents. Another remarkable inclusion is Ami Desai, the CFO at Take Command Health, a pioneering healthcare technology platform that is revolutionizing health benefits for both employers and employees. Under Desai's visionary leadership, TCH has experienced remarkable growth, nearly doubling its revenue each year and expanding its reach to encompass all 50 states. Lastly, we proudly introduce Vina Leite, who serves as the Chief People Officer at GoodRx, a medical app that has garnered unprecedented popularity over the past decade and has facilitated savings exceeding $60 billion for consumers.

Please join us in celebrating the accomplishments of The Top 50 Women Leaders in Wellness & Fitness for 2023.



2. Nancy Brown
Chief Executive Officer, American Heart Association | American Stroke Association

Nancy Brown is Chief Executive Officer of the American Heart Association (AHA), an organization guided by an unwavering mission: To be a relentless force for a world of longer, healthier lives. Under Brown’s leadership as CEO since 2008, the AHA has become a global authority on cardiovascular and brain health as well as overall health and well-being. Forging powerful partnerships – together with 40 million volunteers, supporters, and staff – Nancy champions equitable health for all and is committed to innovation at the intersection of science, technology, and public health on behalf of patients everywhere.

Before joining American Heart Association | American Stroke Association, Brown was a director of development and deputy director of the endowment campaign at Michigan Cancer Foundation. Earlier in her career she worked with Mount Carmel Mercy Hospital as a special events director. Brown graduated from Central Michigan University.



3. Tonya Adams
Chief Health Services Officer, Cambia Health Solutions

Tonya Adams is the Chief Health Services Officer of Cambia Health Solutions. She leads the development, advancement, and implementation of Cambia’s clinical capabilities across all of the company’s regional health plans and manages the total cost of care for health plan members.

A seasoned healthcare executive, Tonya has 20 years of health plan business and operational experience. Before joining Cambia in 2019 as the senior vice president of customer experience and operations, she held senior leadership positions with Molina Healthcare, Highmark Blue Cross Blue Shield, UnitedHealthcare, and Anthem.

Tonya brings a long history of community service. She currently serves on the boards of the American Heart Association and the Cambia Health Foundation. Additionally, she was part of a White House initiative in 2021 to help increase access to COVID-19 vaccines for vulnerable populations. In 2022, Tonya was honored as one of the Portland Business Journal’s Women of Influence. She holds an undergraduate degree in management from Indiana Wesleyan University.



5. Kathy Vrabeck
Chief Operating Officer, Beachbody

Kathy P. Vrabeck is the Chief Operating Officer at The Beachbody Company. Headquartered in Southern California, BODi is a leading digital fitness, nutrition, and mindset subscription company with over two decades of creating innovative content and nutritional supplements designed to support and enrich strong Health Esteem. The Beachbody Company, Inc. is the parent company of BODi. She has served as a Director since June 2012. She is currently a senior client partner in the consumer markets division of Korn Ferry.

Previously, she was a partner at Heidrick & Struggles International, Inc. in their Media, Entertainment and Digital practice. Before that, Vrabeck was with Legendary Pictures where she served as president. She also served with Electronic Arts, Inc. (EA) where she held the role of president of EA Casual Entertainment, and led EA’s efforts in the fastest-growing segments of the video game market including mobile, online, social networking, and global media sales. Prior to joining EA, Vrabeck was with Activision, Inc. from August 1999 to April 2006 where she served as president of Activision Publishing, overseeing Activision’s product development, global brand management, and publishing operations. Earlier in her career, Vrabeck held various marketing, sales, and finance positions with ConAgra, The Pillsbury Company, Quaker Oats, and Eli Lilly and Co. She currently serves on the DePauw University Board of Trustees.



9. Regan Stokes
President, Pure Barre

Regan Stokes began her professional career 18 years ago. Today, she is the President of Pure Barre, the largest, most established barre franchise with more than 500 studios across North America. With a dedicated following of 550,000+ clients, Pure Barre focuses on small movements that result in big changes. Pure Barre’s innovative technique comes in a range of class offerings that target strength, cardio, and flexibility for people of all levels, providing clients with self-focused time to transform the body and mind. Clients can also get their Pure Barre fix anywhere, anytime with Pure Barre On Demand, featuring weekly class streaming.

Stokes first got her start in 2005 as an office manager at Benz Air Engineering. From there, she went on to Cooper Castle Law Firm, before eventually rising to COO at TruFusion, LLC, her most recent position before joining Pure Barre.



10. Dawn Whaley
President & Chief Marketing Officer, Sharecare

Dawn Whaley is the President and Chief Marketing Officer of Sharecare, a digital health company that helps people manage their health in one place. The Sharecare platform provides each person – no matter where they are in their health journey – with a comprehensive and personalized health profile, where they can dynamically and easily connect to the information, evidence-based programs, and health professionals they need to live their healthiest, happiest, and most productive life.

As President and Chief Marketing Officer of Sharecare since the company’s founding, Whaley participates in the development of overall corporate strategy and scaling operational execution and is directly responsible for marketing, strategic partnerships, and business development. 

Previously, Whaley was the executive vice president of marketing and strategic relationships for HowStuffWorks, a leading, non-fiction website providing high-quality content, where she helped manage operations and corporate development efforts. After growing HowStuffWorks to one of the largest content destination websites, Whaley assisted in the sale of the company to Discovery Communications in 2007 for $250 million. Whaley was also a founding member of The Convex Group, the media and technology holding company that acquired HowStuffWorks in 2002, until its sale to Discovery. With a BA in telecommunications and business management from the University of Georgia.



11. Niki Leondakis
Chief Executive Officer, CorePower Yoga

Niki Leondakis is the Chief Executive Officer of CorePower Yoga. Founded in 2002 in Denver, CO, they create intensity for the body and presence for the mind. At CorePower Yoga, this is their promise. They live their power by showing the world the incredible life-changing things that happen when you root an intensely physical workout in the mindfulness of yoga. Whether a beginner or a seasoned yogi, they believe in working every muscle and every emotion. They love the magic that happens in their practice while creating a work environment that offers challenge, opportunity, and job love. Leondakis has 38 years of experience. She began her career in 1985.

Leondakis has consistently built and led some of the most diverse and customer-centric teams in the hospitality industry. She has more than 30 years of experience building lifestyle brands and creating award-winning workplace cultures that drive innovation and customer loyalty. Before that, Niki was President at The Wolff Company, a multifamily-focused real estate private equity firm. Before joining Wolff, Niki was CEO of multiple companies including Equinox Fitness Clubs, Two Roads Hospitality, and Commune Hotels & Resorts. Previous to Commune, she was President of Kimpton Hotels and Restaurants. Leondakis graduated from the University of Massachusetts Amherst.



14. Maia Surmava
Chief Executive Officer, Vitality

Maia Surmava is the Chief Executive Officer of Vitality. Guided by a core purpose of making people healthier, Vitality is the leader in improving health to unlock outcomes that matter. By blending industry-leading smart tech, data, incentives, and behavioral science, we inspire healthy changes in individuals and organizations. As one of the largest health and wellbeing companies in the world, Vitality brings a dynamic and diverse perspective through successful partnerships with the most forward-thinking insurers and employers. More than 30 million people in 40 markets globally engage in the Vitality program.

Surmava has 25 years of experience in Information Technology, Healthcare, Insurance, and Financial Services, and has held various leadership and specialist roles throughout her career. She joined Discovery, Vitality’s parent company, in 2004 as a software developer and joined Discovery Health in 2010. As chief information officer for Discovery Health, Surmava led a high-performing technology team of over 500 people for six years and delivered Discovery Health’s innovative technology and health solutions for the South African private healthcare system. In early 2022, she became Vitality Health’s chief information officer, spearheading the global deployment of Vitality Health’s technology solutions. In this role, she was instrumental in launching Amplify Health, a pan-Asian health insurance joint venture between AIA and Discovery Group. Surmava holds a MBA from Heriot-Watt University, and a BS in Computer Science and Information Systems from the University of South Africa.



View the complete list of awardees.


17. Lisa Hillman
Chief Creative Officer, CycleBar

Lisa Hillman is the Chief Creative Officer and Lead Master Instructor of CycleBar. Founded in 2004, CycleBar is the world's largest indoor cycling brand by number of studios and offers a variety of low-impact, high-intensity indoor cycling workouts, which are inclusive of all fitness levels. CycleBar offers an immersive, rhythm-based experience in state-of-the-art “CycleTheaters,” led by specially trained instructors, enhanced with high-energy “CycleBeats” playlists and tracked using rider-specific “CycleStat” performance metrics.

In 2008, Hillman created and founded PoleFit Revolution, a studio featuring a fitness pole dancing class that fostered both physical and emotional empowerment for women. From 1998-2008, Hillman was an instructor and promoted to the group fitness and performance team coordinator for Life Time Fitness of Troy and Shelby, Michigan. She was tasked with organizing and launching the grand openings of multiple locations, initiating grassroots marketing efforts, implementing methods to improve the group fitness programs, advising on the setup and scheduling of fitness classes, and leading fitness instructor training and development in all new Life Time Fitness locations.



19. Leslie Witt
Chief Product and Design Officer, Headspace

Leslie Witt is the Chief Product and Design Officer at Headspace, the world's most comprehensive, accessible, and effective mental health and wellbeing platform. She is responsible for the Headspace product and content strategy and delivery across their channels and global reach - direct to consumer, enterprise, and health systems. 

Prior to Headspace, she was focused on improving financial outcomes — most recently, at Intuit, and previously, with a wide array of partners including financial institutions, fin-tech giants, payment providers, retailers, non-profits, foundations, and the public sector. She is lucky to count Visa, Wells Fargo, MetLife, the Gates Foundation, the CFPB, and the World Bank amongst her portfolio of clients.

Beyond her forays in financial wellbeing, which she formalized as a new business while an associate partner at innovation firm IDEO, she has worked hand-in-hand with global organizations like Amazon, Nike, and Walmart to bring to life retail, hospitality, and health & wellness services. Her experience defining and commercializing new-to-the-world offerings has often found her leading internal efforts at organic venturing, new product definition, as well as strategic M&A. Before IDEO, she was an architect and academic. She received her Bachelor of Architecture from Rice, her Master of Architecture from Princeton, and most recently taught at Stanford University.



21. Jacqueline Kniska
Chief Ethics Compliance & Privacy Officer, Cerebral

Jacqueline Kniska began her professional career 16 years ago. Today, she is the Chief Ethics Compliance & Privacy Officer for Cerebral. Cerebral’s mission is to democratize access to high-quality mental health care for all. Unlike traditional mental health care, Cerebral’s telehealth service is accessible, convenient, and affordable. With several full-service monthly subscription plans to choose from, members receive online access to therapists and prescribing providers, all from the comfort of home or anywhere else with an internet connection.

Jacqueline advises on maintaining an effective ethics and compliance program, oversees privacy compliance, and provides board assurances. Over the last two decades fostering compliance and ethics initiatives, she has created and matured programs for Cerebral, Virginia Commonwealth University, and VCU Health System. Jacqueline holds CHC and LPEC certifications, complementing her undergraduate degree from James Madison University, and JD from Oklahoma City University.



25. Jessica Aptman
Chief Communications Officer, Zocdoc

Jessica Aptman is the Chief Communications Officer at Zocdoc leading the company’s efforts across internal and external communications, and government relations. Zocdoc is a leading healthcare marketplace with a mission to give power to the patient. They aim to help every patient find and book every type of care. Each month, millions of patients use Zocdoc to find nearby, in-network doctors, read verified reviews, easily book appointments online for in-person or virtual care, and more. Founded in 2007, they are backed by the likes of Atomico, Baillie Gifford, DST Global, Goldman Sachs, Founders Fund, Khosla Ventures, Jeff Bezos, Marc Benioff, and Ron Conway.

Before Zocdoc, Aptman was director of media strategy at The OutCast Agency – a leading communications agency with offices in San Francisco and New York City. There, Aptman developed and implemented communications strategies for consumer technology products and services. She oversaw product launches and earned media campaigns for Amazon Kindle, Cisco, Jawbone, TurboTax, Wealthfront, Zynga, and Zocdoc, among many others.

Before joining the fast-growing technology space, Aptman’s work focused on consumer and luxury lifestyle brand development. She led public relations initiatives for esteemed hotels, chefs, restaurants, wines and spirits, The James Beard Awards, and more. Aptman graduated from the University of Florida with a dual degree in Sociology and Mass Communications. She then moved to NY intending to give the city a try for a year, maybe two. Over a decade later, Aptman lives in Brooklyn, NY with her husband, daughter, and twin sons.



26. Nicole Cable
Chief Experience Officer, CareMax

Nicole Cable is the Chief Experience Officer of CareMax, a Medicare Advantage organization with a full complement of health and wellness services for the senior population. CareMax plays a significant role in the lives of its many members, offering the most current medical care, comprehensive social activities, and services. Cable has 30 years of experience. She began her career in 1993.

Cable not only serves as Chief Experience Officer for CareMax, Inc., but she is also the primary reason CareMax added an Office of Human Experience (OHX). Less than two years old, the OHX has introduced many significant initiatives reflecting the CareMax dedication to promoting health equity, including creating patient journey mapping and launching a DEIB Corporate Steering Committee, addressing health equity, collection of REaL, and SOGI data.

Cable has held several executive roles, including chief experience officer at InnovaCare Health; corporate director of Patient Experience Programs for ChenMed Family of Companies; and director of patient experience at the University of Maryland Medical Center & Capital Region. Cable earned an MS in Healthcare Sciences with an emphasis on Public Health. She is currently pursuing a PhD in Public Policy: Social Policy.



29. Ami Desai
Chief Financial Officer, Take Command 

Ami Desai is the Chief Financial Officer at Take Command Health – a leading healthcare technology platform that is redefining health benefits for employers and employees. In her role, Ami is striving to make healthcare accessible to everyone. She has over 20 years of finance experience covering various company sizes across several different industries. Under her leadership, Take Command Health has nearly doubled in revenue every year and expanded to all 50 states. She has spearheaded a women’s organization within the company focused on leveling up the women in the workforce and focused on community outreach. 

Prior to joining Take Command Health, Ami held positions with Topgolf, Blackrock, Pioneer Natural Resources, and Marsh and McLennan. She holds an MBA with a specialization in finance and marketing from New York University and an undergraduate degree from the University of Texas. When she’s not working, Ami loves to travel, play tennis, and spend time with her husband and 2-year-old son.



View the complete list of awardees.


30. Brittany (Shaw) Izrailov
Chief Customer Officer, Care/of

Brittany (Shaw) Izrailov is the brand visionary behind personalized health and wellness company Care/of. Brittany joined the vitamin and supplement startup in 2018, and quickly worked her way up the ranks from her first position as director of new products to General Manager to her current position as Chief Customer and Brand Officer. Since taking on the role of Chief Customer and Brand Officer, Brittany’s keen eye for the customer has been the driving force behind Care/of’s brand & experience strategy. 

Brittany has been at the helm during Care/of’s most formative years, and has a deep knowledge of the intricate ins and outs of the brand, its physical and digital products—and its customers. From driving product innovation to spearheading all things DTC, Brittany has served multiple roles across various functions throughout the company, which has given her the experience and expertise needed to best lead brand and customer strategy at Care/of.

In her role as Chief Customer and Brand Officer, Brittany’s customer-centric mentality has helped the company pinpoint and understand exactly who the Care/of consumer is, what they want and need, and how to best position the brand and experience to deliver desired results to both the customer and the business. Brittany has an MBA from Stanford and a BS from Wharton. 



31. Nadia Kumentas
Vice President of Marketing, InteraXon

Nadia Kumentas is the Vice President of Marketing at InteraXon. She first joined the company in 2016 as a marketing and content specialist. Muse has developed brainwave-controlled computing technology and applications that convert brainwaves into digital signals. They have created a hardware and software platform technology that converts brainwaves into digital signals that are fed into a computer. InteraXon then provides consumers with applications that use these brain waves to perform activities such as meditation, gaming, ADHD assistance, and many others. The company was founded in 2007 and is headquartered in Toronto, Ontario.

Previously, Kumentas was a co-founder at Mingo - UTI Prevention Drink Mix, and before that a co-founder & clinician at Affect Health. Earlier in her career she worked with Zen Beginnings as a naturopathic doctor in primary care. Kumentas earned a Doctor of Naturopathic Medicine from the Canadian College of Naturopathic Medicine, and a BA in health science from Western University.



33. Davida Herzl
Co-Founder & CEO, Aclima

Davida Herzl began her professional career 13 years ago. Today, she is the Co-Founder & CEO of Aclima. Aclima is pioneering an entirely new way to diagnose the health of the air and track climate-changing pollution. Powered by their network of roving and stationary sensors, Aclima measures air pollution and greenhouse gases at unprecedented scales and block-by-block resolution. Their professional analytics software, Aclima Pro, translates billions of scientific measurements into environmental intelligence for governments, companies, and communities.

In her role at Aclima, Herzl leads a team of engineers, scientists, and designers who are committed to serving humanity with breakthrough innovations for a flourishing, more resilient world. To advance Aclima’s mission, Herzl applies a multidisciplinary approach to creating new technologies and powerful partnerships that deliver transformative business, environmental, and societal value. With a commitment to big impact, Herzl has brought together public and private players, like Google and the Environmental Protection Agency, to harness the power of large-scale environmental sensor networks to improve both human health and planetary health. She holds a JD from the University of San Diego School of Law, and a BA in Economics, Political Science, and Communications from the University of California, San Diego.



34. Nicole Hess
SVP of Marketing, Atlas Health

Nicole Hess is the SVP of Marketing at Atlas Health. She first joined the company in 2022. Atlas Health automates philanthropic aid to improve access, affordability, outcomes, and health equity for vulnerable populations. Atlas Health helps hospitals and health systems save and improve lives by ensuring every patient can access and afford the care they deserve. Their mission is to enroll patients in the best medical financial aid programs available.

Previously, Hess was a principal and CMO at Aperture Group and before that a VP of marketing alliances at Olive. Earlier in her career she worked with Surgical Information Systems as a marketing manager. Hess earned an MBA from Nova Southeastern University and an undergraduate degree in marketing from the University of Central Florida.



36. Carolyn Walsh
Chief Commercial Officer, BioIntellisense

Carolyn Walsh began her professional career 26 years ago. Today, she is the Chief Commercial Officer of BioIntellisense, a continuous health monitoring and clinical intelligence for Remote Patient Monitoring (RPM). Their medical-grade Data-as-a-Service (DaaS) platform seamlessly captures multi-parameter vital signs, physiological biometrics, and symptomatic events through an effortless patient experience. The FDA-cleared, medical-grade BioButton® wearable device makes remote monitoring and early detection simple. Through the platform’s advanced analytics, clinicians have access to high-resolution patient trending and reporting to enable medical-grade remote care from in-hospital to home.

Walsh first got her start in 1997 as a national channel manager in Poland at Coca-Cola Amatil. From there, she went on to VP of marketing at Hygrade Beverage Company, Inc., before eventually rising to VP and head of sales and business development at Fitbit, her most recent position prior to joining BioIntellisense. Walsh graduated from Quinlan School of Business, Loyola University Chicago with an MBA.



39. Nita Nehru
Vice President of Communications & Marketing Programs, Kinsa

Nita Nehru began her professional career 17 years ago. Today, she is the Vice President of Communications and Marketing Programs of Kinsa. Founded in 2012, Kinsa’s mission is to stop the spread of infectious illness through early detection and early response. As an Illness Insights Solutions company, Kinsa has built a comprehensive set of early warning and insights capabilities designed to provide individuals, schools, communities, businesses, and public health officials with real-time knowledge of spreading illness.

Nehru leads all internal and external communications at Kinsa and started the company’s flagship school health program, FLUency, now in 5,000 elementary schools nationwide. Nita’s career has included leadership roles in health and education startups and nonprofits, including consulting for the United Nations Development Program. She holds an MBA from Columbia University’s School of International and Public Affairs and an undergraduate degree from Claremont McKenna College.



42. Hannah Johnson
Vice President of Sales and Marketing, Discover Strength

Hannah Johnson is a seasoned professional in the fitness industry, known for her impactful contributions and dynamic leadership. With a rich history of achievement, Hannah has been the Vice President of Sales and Marketing at Discover Strength since 2013, where she has played a pivotal role in driving the company's growth and success. 

A prominent figure in the fitness community, Hannah has been recognized for her expertise and insights on various platforms. She has been a featured speaker at prestigious industry conferences, including IHRSA, Club Industry, and The Climbing Wall Association, where she has shared her deep knowledge of sales and marketing. Hannah graduated from the University of Minnesota, earning a Bachelor of Science degree in Kinesiology. 



View the complete list of awardees.


43. Wendy Harman
Vice President of Product Marketing, Tasso

Wendy Harman is the Vice President of Product Marketing at Tasso. She first joined the company in 2022. Tasso is a fast-growing Seattle-based startup focused on delivering at-home diagnostic testing to those who need it most. They are growing their footprint with leading health systems, clinical research organizations, academic medical centers, and more who are looking to deliver clinical-grade, convenient diagnostic tests to their patients. Tasso was originally founded to find a better way to collect blood instead of a painful fingerstick or time-consuming venous draw. Since then, their products have been used in pharmaceutical clinical trials, by Olympians as part of a new virtual anti-doping program, and broadly by hospital systems across the US.

Previously, Harman was a VP of product and commercial at Weavr Health, and before that a VP of marketing in the US at Biofrontera Group. Harman's earlier experience includes various roles at Thermo Fisher Scientific including global eMarketing lead, ImmunoDiagnostics, manager of Patient Segment Marketing, ImmunoDiagnostics, marketing manager, ImmunoDiagnostics, and clinical sales consultant, ImmunoDiagnostics. Harman earned an undergraduate degree in molecular biology from the Massachusetts Institute of Technology.



44. Becca Valle
Vice President Marketing, Aescape

Becca Valle is the Vice President of Marketing at Aescape, a technology company that builds data-driven massage therapy and wellness experiences. They provide a holistic approach to physical wellness and recovery for everyone, from elite athletes to those just starting out in fitness. It brings together cutting-edge research, a user-friendly interface, and a comprehensive, insights-driven approach to physical wellness and recovery that leaves people feeling great. The company aims to solve this problem and help the industry grow by providing operators with a scalable, dependable solution that supplements the labor shortage and serves as a support tool for massage therapists and athletic trainers. Valle has 18 years of experience. She began her career in 2005.

Before joining Aescape, Valle accelerated the brand mission through culture and community marketing at Meta, and before that a VP and head of marketing with the New York Knicks at Madison Square Garden Entertainment Corp. Earlier in her career she worked with Ogilvy & Mather as a senior account supervisor. Valle graduated from The George Washington University School of Business with an undergraduate degree in marketing.



48. Samantha Cordero
Chief Customer Officer, Wellth

Samantha Cordero began her professional career 11 years ago. Today, she is the Chief Customer Officer of Wellth, a venture-backed digital health company that improves adherence in chronic disease populations. Using the science of behavioral economics combined with an appreciation for human nature, they uncover and address the unique obstacles that prevent people with chronic conditions from improving patient outcomes.

As CCO, Cordero manages the design and implementation of Wellth programs and works closely with partner organizations to ensure long-term success. Her focus is on optimizing value and outcomes for Wellth's customers and members. Cordero is passionate about solving complex problems and applying innovative solutions to improve patient health.

Before Wellth, Cordero was responsible for IT strategic planning and deployments at Cedars-Sinai Health System. She also worked for Epic Systems where she led implementations of the electronic health record system. Cordero holds a BA in Sociology and Anthropology from Lewis & Clark College. She lives in Southern California and spends her free time hiking, traveling, and spending time with family.



49. Cynthia Church
Chief Strategy Officer, Xealth

Cynthia Church is the Chief Strategy Officer of Xealth. She first joined the company in 2019. Xealth is a digital health platform that drives activation and engagement of multiple digital health tools. Their platform is embedded in the EHR, so clinicians can easily order digital health content, apps, and services as part of their clinical workflow, send these digital health orders to the patient’s email or patient portal, and then see patient engagement data within the patient record.

Previously, Church was a senior director of marketing and communication at UPMC and before that, an executive director at the Center for Connected Medicine. Earlier in her career she worked with Retail Planning Associates as a public relations manager. Church earned an undergraduate degree in journalism and business administration from Ohio University.


View the complete list of awardees.