Maria Harrison

Maria Harrison is a digital marketing veteran with experience in both business-to-business and business-to-consumer markets. As President of Bullseye Strategy, she oversees new business development, digital marketing strategic oversight, account planning and account management, resource planning, client relations, community outreach and general operations. Prior to co-founding Bullseye Strategy, Maria served as the VP of marketing for interactive marketing training firm, Laredo Group. She was director of online marketing for Interval International, an IACI company, and Global Partners Group, a financial securities trading firm. She founded and ran Key Promotions, which specialized in SEM and media planning/buying. In 2008, the University of San Francisco engaged Maria to develop their premier digital marketing certificate program. Tasked with both developing the University’s overarching curriculum and facilitating online instructional sessions, the program launched in 2009 and since then, hundreds of students have taken her introductory and advanced digital marketing courses. Maria continues to shape South Florida’s interactive community, as well as national industry education. She was a founding member and president of the South Florida Interactive Marketing Association. Maria remains as association board member and advisor. She is a sought-after speaker and thought leader at MediaPost OMMA and Insider Summit events, Online Marketing Summit, WEMedia, Direct Marketing Association, Webmaster World’s Pubcon, and other national conferences. Over the years, Maria has continuously sought ways to give back to the community both personally and through Bullseye. Maria has been a supporter of The Light the Night Foundation for Leukemia, the Fort Lauderdale Junior League, and in 2014 was named 1 of 100 Outstanding Women by the Boys and Girls Club of Broward County for leadership and influence in the community. Maria has partnered with area parents to successfully bring advanced diploma programs to local public high schools, and is an active member of the PTSA at her children’s school. She earned her undergraduate degree from Rhode Island College. When she is not working, Maria enjoys spending time with her family, exercising and relaxing on Florida’s beautiful beaches.